Why Hire A Graphic Designer?

March 12, 2018
For the classic entrepreneur, you have a great idea, business, or product. You have greatness upon you! As a graphic designer I'm not writing this article to get you to hire me (thought it would be appreciated), I am writing this to try to help grow your business and part of that is through hiring a Graphic Designer. 


If it seems to you that a Graphic Designer might be an unnecessary aspect of your business, then you are wrong. These days there are so many programs and websites that help design for you such as vistaprint, costco, goprint, moo, staples, etc. We like to call these "cookie cutter designs" because they are all the same shape, size and feel. However, cookie cutter designs mean one thing: you and probably a thousand other people out there have the SAME DESIGN! Hiring a graphic designer means you will get an original design that no two people have. This will establish a one-of-a-kind brand for yourself that no one else can use. (If someone steals your design, it does give you a right to legal action).


Have you ever seen a design like this that looked TERRIBLE? The information was all over the place while the images were pixelated and distorted? A graphic designer will create beautiful and clear designs that will draw customers to your business NOT scare them away. Plus, if you plan on using social media for your business, there are different size files that need to be made. Instagram, twitter, facebook, and yelp all require various file sizes for optimal viewing. A graphic designer will make sure all the designs are top quality.


With just a glance, can you tell the difference between an advertisement for Target and Walmart? If you can, then you've successfully identified their brand. Branding for your business is vital these days. It establishes trustworthiness for the customer. They see your brand style and know what they can expect from your business, be it quality service, low prices, trendsetting styles, etc. A good graphic designer will be able to create a branding for your business and will use a style guide to be sure that all your designs and promotions meet the criteria for your brand's marketing and style. 

As a graphic designer, please know that we are here to help your business thrive. We hope this information helps you on your business endeavor. Our goal at AAM Life Designs is to deliver professional results with quality service. We hope to one day work with you in the future! In the meantime, please subscribe to our articles and follow us on social media. 

If you are curious if we can be a good fit for your business, contact us so we can stay in touch!

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